{"id":3,"date":"2026-02-04T13:42:59","date_gmt":"2026-02-04T13:42:59","guid":{"rendered":"http:\/\/poteka.ro\/?page_id=3"},"modified":"2026-02-18T23:58:41","modified_gmt":"2026-02-18T21:58:41","slug":"politica-de-confidentialitate","status":"publish","type":"page","link":"https:\/\/poteka.ro\/en\/politica-de-confidentialitate\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ultima actualizare: 02\/18\/2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Operator<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Operatorul datelor cu caracter personal colectate prin site-ul poteka.ro este Muntele Mare Ecoturism Apuseni SRL, cu sediul ]n sat \u0218eu\u0219a, Comuna Ciugud, Jude\u021bul Alba, Nr. 118, CUI 52599779, reprezentant \u0218erban Valentin. Pentru comunicare legat\u0103 de protec\u021bia datelor: <a href=\"mailto:contact@poteka.ro\">contact@poteka.ro<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Domeniu de aplicare<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Prezenta politic\u0103 se aplic\u0103 tuturor persoanelor fizice care utilizeaz\u0103 site-ul poteka.ro \u0219i\/sau beneficiaz\u0103 de serviciile oferite: magazin online de \u00eenchiriere echipamente montane, blog, platform\u0103 de rezerv\u0103ri \u0219i marketplace pentru experien\u021be outdoor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Categorii de date colectate<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Colect\u0103m, \u00een func\u021bie de servicii \u0219i interac\u021biune:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Date de identificare: nume \u0219i prenume;<\/li>\n\n\n\n<li>Date de contact: adres\u0103 de e\u2011mail, num\u0103r de telefon, adres\u0103 fizic\u0103 (pentru livr\u0103ri\/facturare);<\/li>\n\n\n\n<li>Date tranzac\u021bionale \u0219i de facturare: detalii comand\u0103, facturi emise prin Banca Transilvania (nu stoc\u0103m date complete ale cardului);<\/li>\n\n\n\n<li>Date tehnice: adres\u0103 IP, user agent, date de dispozitiv, cookie-uri, date de localizare approximate;<\/li>\n\n\n\n<li>Con\u021binut generat de utilizator: comentarii, recenzii, fotografii \u00eenc\u0103rcate;<\/li>\n\n\n\n<li>Date pentru newsletter\/marketing: preferin\u021be, consim\u021b\u0103m\u00e2nt privind comunic\u0103rile;<\/li>\n\n\n\n<li>Date necesare pentru rezerv\u0103ri\/tarifare \u0219i comunicarea cu furnizorii experien\u021belor.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Nu colect\u0103m categorii speciale de date sensibile (de exemplu, s\u0103n\u0103tate, orientare politic\u0103, religie).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Modalit\u0103\u021bi de colectare <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Datele pot fi colectate prin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>formulare de comand\u0103\/\u00eenregistrare\/rezervare,<\/li>\n\n\n\n<li>abonare la newsletter,<\/li>\n\n\n\n<li>cookie-uri \u0219i tehnologii similare,<\/li>\n\n\n\n<li>integrare cu serviciile ter\u021be (procesatori pl\u0103\u021bi, platforme de analiz\u0103, servicii de e\u2011mail),<\/li>\n\n\n\n<li>upload\/\u00eenc\u0103rcare con\u021binut de c\u0103tre utilizatori,<\/li>\n\n\n\n<li>comunicare prin e\u2011mail\/telefon.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">5. Scopuri ale prelucr\u0103rii \u0219i temeiuri juridice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Prelucr\u0103m date pentru urm\u0103toarele scopuri \u0219i pe bazele juridice indicate:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>executarea unui contract \/ precontract (comenzi, rezerv\u0103ri, livrare)<\/li>\n\n\n\n<li>furnizarea serviciilor marketplace (comunicare \u00eentre p\u0103r\u021bi, rezerv\u0103ri) <\/li>\n\n\n\n<li>gestionarea pl\u0103\u021bilor \u0219i obliga\u021bii fiscale (prin Banca Transilvania) <\/li>\n\n\n\n<li>administrare conturi utilizator \u0219i autentificare <\/li>\n\n\n\n<li>marketing direct (newsletter, oferte) <\/li>\n\n\n\n<li>analiz\u0103 \u0219i \u00eembun\u0103t\u0103\u021bire site (Google Analytics, META, etc.) <\/li>\n\n\n\n<li>neesen\u021biale; interes legitim pentru analize anonimizate<\/li>\n\n\n\n<li>siguran\u021b\u0103, prevenirea fraudelor \u0219i respectare obliga\u021bii legale <\/li>\n\n\n\n<li>procesarea recenziilor \u0219i a con\u021binutului publicat <\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">6. Durata p\u0103str\u0103rii datelor<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Date rezerv\u0103ri: p\u0103strare 5 ani (conform men\u021biunii utilizatorului);<\/li>\n\n\n\n<li>Date facturare: p\u0103strare 10 ani (conform men\u021biunii utilizatorului \u0219i obliga\u021biilor contabile fiscale);<\/li>\n\n\n\n<li>Date comenzilor active: minim 30 zile \u00een procesare;<\/li>\n\n\n\n<li>Date conturi utilizator: pe perioada activ\u0103 \u0219i o perioad\u0103 rezonabil\u0103 dup\u0103 inactivare (de ex. 2 ani) sau p\u00e2n\u0103 la solicitarea de \u0219tergere, \u00een limita obliga\u021biilor legale;<\/li>\n\n\n\n<li>Date newsletter\/marketing: p\u0103strate p\u00e2n\u0103 la retragerea consim\u021b\u0103m\u00e2ntului;<\/li>\n\n\n\n<li>Date analiz\u0103 anonimizate: p\u0103strate conform politicilor furnizorilor (Google, Meta) sau anonim la termen;<\/li>\n\n\n\n<li>Date legate de litigii sau solicit\u0103ri ale autorit\u0103\u021bilor: p\u0103str\u0103m c\u00e2t este necesar pentru scopul respectiv.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">7. Destinatari \/ procesatori de date<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Procesatori utiliza\u021bi la momentul redact\u0103rii:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hosting \u0219i stocare: DanubeData;<\/li>\n\n\n\n<li>Pl\u0103\u021bi \u0219i facturare: Banca Transilvania;<\/li>\n\n\n\n<li>E\u2011mail marketing: Mailchimp;<\/li>\n\n\n\n<li>Analiz\u0103 web \u0219i remarketing: Google Analytics (GA4), Meta Platforms (Facebook\/Instagram). Al\u021bi procesatori (CRM, logistic\u0103 etc.) vor fi contracta\u021bi cu acorduri scrise. To\u021bi procesatorii sunt obliga\u021bi s\u0103 respecte GDPR \u0219i s\u0103 implementeze m\u0103suri adecvate de securitate.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">8. Transferuri interna\u021bionale<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Furnizori precum Google \u0219i Meta pot realiza transferuri de date \u00een afara SEE\/UE (inclusiv SUA). Pentru aceste transferuri aplic\u0103m garan\u021bii adecvate (clauze contractuale standard, evaluare a furnizorilor) \u0219i solicit\u0103m consim\u021b\u0103m\u00e2ntul utilizatorilor pentru cookie\u2011urile care implic\u0103 astfel de transferuri.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Cookie\u2011uri \u0219i tehnologii similare<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Utiliz\u0103m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>cookie\u2011uri strict necesare (func\u021bionare site, co\u0219, autentificare) &#8211; nu necesit\u0103 consim\u021b\u0103m\u00e2nt;<\/li>\n\n\n\n<li>cookie\u2011uri de preferin\u021b\u0103 \u0219i func\u021bionale;<\/li>\n\n\n\n<li>cookie\u2011uri de statistic\u0103\/analiz\u0103 (Google Analytics\/GA4) &#8211; se bazeaz\u0103 pe consim\u021b\u0103m\u00e2nt (opt\u2011in);<\/li>\n\n\n\n<li>cookie\u2011uri marketing\/targetare (Meta Pixel, remarketing) &#8211; consim\u021b\u0103m\u00e2nt (opt\u2011in). Utilizatorii pot gestiona preferin\u021bele cookie prin bannerul cookie \u0219i pot bloca\/\u0219terge cookie\u2011urile din set\u0103rile browserului.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">10. Cookie\u2011uri \u0219i tehnologii similare<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ave\u021bi dreptul la:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>acces la datele personale;<\/li>\n\n\n\n<li>rectificare;<\/li>\n\n\n\n<li>\u0219tergere (\u201edreptul de a fi uitat\u201d) &#8211; cu excep\u021biile impuse de obliga\u021biile legale;<\/li>\n\n\n\n<li>restric\u021bionarea prelucr\u0103rii;<\/li>\n\n\n\n<li>portabilitatea datelor (c\u00e2nd se aplic\u0103);<\/li>\n\n\n\n<li>opozi\u021bie la prelucrare, inclusiv la profilare;<\/li>\n\n\n\n<li>retragerea consim\u021b\u0103m\u00e2ntului (retragerile nu afecteaz\u0103 legalitatea prelucr\u0103rii anterioare);<\/li>\n\n\n\n<li>depunere pl\u00e2ngere la Autoritatea Na\u021bional\u0103 de Supraveghere a Prelucr\u0103rii Datelor cu Caracter Personal (ANSPDCP). Solicit\u0103rile privind exercitarea drepturilor se pot trimite la contact@poteka.ro. R\u0103spundem \u00een termenul legal (de regul\u0103 1 lun\u0103, extins cu \u00eenc\u0103 2 luni c\u00e2nd este justificat).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">11. Procedura \u00een caz de bre\u0219\u0103 de securitate<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen caz de incident de securitate care afecteaz\u0103 datele personale vom:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>investiga \u0219i limita impactul imediat;<\/li>\n\n\n\n<li>notifica ANSPDCP \u00een termen de 72 ore dac\u0103 este probabil un risc pentru drepturile persoanelor fizice;<\/li>\n\n\n\n<li>notifica persoanele vizate c\u00e2nd bre\u0219a genereaz\u0103 un risc ridicat;<\/li>\n\n\n\n<li>documenta incidentul \u0219i m\u0103surile adoptate<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">12. M\u0103suri tehnice \u0219i organizatorice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Implement\u0103m m\u0103suri adecvate, inclusiv:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>HTTPS\/TLS pe site;<\/li>\n\n\n\n<li>control acces \u0219i autentificare pentru administratori;<\/li>\n\n\n\n<li>politici interne de minimizare a datelor \u0219i reten\u021bie;<\/li>\n\n\n\n<li>criptare\/pseudonimizare acolo unde este aplicabil;<\/li>\n\n\n\n<li>backup regulat \u0219i proceduri de restaurare;<\/li>\n\n\n\n<li>acorduri contractuale cu to\u021bi procesatorii.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">13. Profilare \u0219i decizii automate<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nu punem \u00een aplicare decizii automate care produc efecte juridice f\u0103r\u0103 consim\u021b\u0103m\u00e2nt explicit. Profilarea pentru personalizare marketing poate fi folosit\u0103 \u0219i se bazeaz\u0103 pe consim\u021b\u0103m\u00e2nt; utilizatorii pot renun\u021ba.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">14. Marketplace \u0219i furnizori ter\u021bi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru serviciile\/experien\u021bele oferite de ter\u021bi \u00een marketplace, ace\u0219tia sunt responsabili pentru prelucrarea datelor \u00een rela\u021bia direct\u0103 cu clientul; poteka.ro transmite numai datele necesare \u00eendeplinirii rezerv\u0103rii\/comenzii \u0219i are acorduri contractuale cu furnizorii care prelucreaz\u0103 date personale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">15. Modific\u0103ri ale politicii<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Putem actualiza aceast\u0103 politic\u0103. Modific\u0103rile semnificative vor fi comunicate utilizatorilor prin site \u0219i\/sau e\u2011mail \u00eenainte de intrarea \u00een vigoare, dup\u0103 caz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">16. Contact \u0219i reclama\u021bii<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru \u00eentreb\u0103ri, exercitarea drepturilor sau reclama\u021bii: Muntele Mare Ecoturism Apuseni SRL Reprezentant: \u0218erban Valentin <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E\u2011mail: contact@poteka.ro <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pl\u00e2ngeri: Autoritatea Na\u021bional\u0103 de Supraveghere a Prelucr\u0103rii Datelor cu Caracter Personal \u2014 <a href=\"http:\/\/www.dataprotection.ro\/\">www.dataprotection.ro<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Ultima actualizare: 02\/18\/2026 1. Operator Operatorul datelor cu caracter personal colectate prin site-ul poteka.ro este Muntele Mare Ecoturism Apuseni SRL, cu sediul ]n sat \u0218eu\u0219a, Comuna Ciugud, Jude\u021bul Alba, Nr. 118, CUI 52599779, reprezentant \u0218erban Valentin. Pentru comunicare legat\u0103 de protec\u021bia datelor: contact@poteka.ro 2. Domeniu de aplicare Prezenta politic\u0103 se aplic\u0103 tuturor persoanelor fizice care [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Politica de confiden\u021bialitate - Poteka - Hub de Ecoturism<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/poteka.ro\/en\/politica-de-confidentialitate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Politica de confiden\u021bialitate - Poteka - Hub de Ecoturism\" \/>\n<meta property=\"og:description\" content=\"Ultima actualizare: 02\/18\/2026 1. Operator Operatorul datelor cu caracter personal colectate prin site-ul poteka.ro este Muntele Mare Ecoturism Apuseni SRL, cu sediul ]n sat \u0218eu\u0219a, Comuna Ciugud, Jude\u021bul Alba, Nr. 118, CUI 52599779, reprezentant \u0218erban Valentin. Pentru comunicare legat\u0103 de protec\u021bia datelor: contact@poteka.ro 2. 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Operator Operatorul datelor cu caracter personal colectate prin site-ul poteka.ro este Muntele Mare Ecoturism Apuseni SRL, cu sediul ]n sat \u0218eu\u0219a, Comuna Ciugud, Jude\u021bul Alba, Nr. 118, CUI 52599779, reprezentant \u0218erban Valentin. Pentru comunicare legat\u0103 de protec\u021bia datelor: contact@poteka.ro 2. 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